ProDance Saves NFL, NBA, AFL, CFL Teams over 40,000
May 9, 2006
Subscribe to this News Feed
Subscribe to this Podcast Feed
ProDance Saves NFL, NBA, AFL, CFL Teams over $40,000
The competition level in the NFL, NBA, AFL, and other pro leagues is at an all-time high. Teams have to compete for the best players, coaches, and entertainment. The annual ProDance conference allows pro sports dance teams to stay on top of trends for a fraction of the cost.
May 9, 2006 — Cheerleaders are the most recognizable form of pro sports entertainment, as well as a fast-growing profit center. According to the Forbes magazine article “Pom-Poms And Profits” (Rob Wherry, 09.15.03), money generated by cheerleader calendar sales, corporate appearances, and clothing lines are close to $1 million a year. A growing number of these teams have discovered that ProDance gives them the competitive edge.
ProDance is a powerhouse, high-profile gathering of choreographers, dancers, and directors representing the NBA, NFL, WNBA, CFL, AFL, and other professional sports teams. These unique athletes and entertainers receive state-of-the-art instruction, enabling them to provide a heightened entertainment package for the upcoming season, which will directly impact their respective franchises. The world’s top choreographers teach more than 30 fully choreographed routines, many of which are performed on basketball courts and football fields around the world.
“TV commercials, music videos, and movies have elevated dance and choreography to a pop-culture status, and pro-sports dancers must continue to raise the bar in order to stay ahead of the game. Being a dancer or director for a professional sports team is challenging and exciting,” says Rosalyn Jones, CEO/Founder of ProDance. “In order to maintain or exceed expectations, all of us in the industry must constantly remain aware of new directions in choreography, music, costuming, management, marketing, etc.
ProDance is the resource to which many pro dancers and their directors are turning for support, education, pre-season training, networking, and inspiration! We offer an absolutely unparalleled program that has traction and is gaining a tremendous following in the industry. All I can say is if you want to accelerate your program, get to ProDance as fast as you can.”
“As a consultant to the NFL, AFL, and Sports Franchises, I feel it is a Director’s responsibility to provide his or her Choreographer and Dancers with the ‘proper tools’ to do their jobs. It is also the Director’s responsibility to Ownership and the Fans to bring exciting and ‘fresh look performances’ to the games and appearances,” said Lou Jacobs, President and CEO of Statewide USA Pro Cheer Inc., Director of the Philadelphia Soulmates, and Director/Consultant for the Colorado Crush. “ProDance is an essential tool in providing the dancers with current and ‘over the top’ routines and ideas.”
“ProDance offers teams the most economically advantageous way to stay on top of the latest trends,” said Cheryl Lawson, CEO of The Perfect Date, Inc., event coordinator of ProDance.” The cost to bring ten world-class choreographers to your city to teach three routines is well over $54,000 per team, but to send just 10 dancers to ProDance, teams save over $40,000 of that cost. It’s really a no-brainer.”
ProDance 2006 will take place July 30-August 2 and the buzz has already begun. Hundreds of professional sports cheerleaders and dancers representing teams like the Orlando Magic, Minnesota Vikings, Scottish Rockettes, Washington Redskins, Tennessee Titans, Detroit Pistons Automotion, Miami Heat, and many more are expected to attend. An eclectic mix of trend-setting choreography will be a part of the ProDance experience. Some of the choreographers scheduled this year are John Peters, Mina and Marina Ortega, Shane Sparks, Shawnette Heard, Rey Lozano, Barry Youngblood, Chio, Kim Baum, and notable others.
About ProDance
ProDance is a powerhouse weekend of dance for high-profile choreographers, directors, and dancers representing the NBA, NFL, WNBA, CFL, AFL, and other professional sports leagues. Founded in August 2000 by Rosalyn Jones, ProDance’s mission is to “positively impact each participant by offering effective strategies to improve the overall entertainment value of their respective franchises.” Rosalyn is a former NCA instructor, choreographer for the San Antonio Spurs Silver Dancers (1992-2003), and has owned and operated her own cheer/tumbling/dance studio for many years. For more information, please visit http://www.prodance.net.
About The Perfect Date, Inc.
The Perfect Date, an event-planning and marketing firm, provides planning services for events like corporate meetings, race events and party planning.
Since 1992, The Perfect Date’s CEO & President, Cheryl Lawson, has planned some of the most exciting meetings, events, and parties in the country. After working for 16 years with Fortune 500 companies, Lawson founded The Perfect Date in 2000. For more information, please visit http://www.theperfect-date.com.